A-1’s website went from forgettable to generating $36k per year in leads.
A-1 Self Storage is proud to call Lufkin, TX its home. Since 1982, they have developed a meaningful relationship with the residents and businesses of Angelina County.
Their facility has continued to grow with the community they serve. With each expansion, they’ve stuck to their initial vision: keeping A-1 Self Storage simple, accessible, and stress-free.
Denise’s old self storage website was fine. It could do everything it needed to, but customers still weren’t renting units online. Now, after a StoragePug overhaul, Denise loves her site. Even more important, her customers do too! She’s getting more web leads than ever before.
Honestly? I think our website was boring.
Denise Bowley, A-1 Self Storage
Denise’s website had all the functionality it needed - company information, prices, even a way for visitors to rent units. But, it was underperforming.
New traffic was barely trickling in and when it did, potential customers weren’t renting units. The “if you build it they will come” mindset wasn’t working, so their website just became, at best, a necessary distraction.
“Even though I liked the website, it wasn't doing what it's supposed to do. Honestly? I think our website was boring.”
Denise knew that the core goals of any self storage website are new leads and more rentals. There were parts of her old site she liked but without consistent results, she knew opportunities were being missed and something needed to change.
In the end, results speak for themselves.
At the top of their local Texas market, A-1 Self Storage had done business as usual for over twenty years. In that time, putting up a website and offering a modern online rental experience went from a novelty to a necessity.
Like many operators, Denise saw the tides changing and began to realize the importance of a storage-specific website and rental experience, not just the one-size-fits-all approach she started with.
Now, we have a website no one else in town can copy or beat.
Denise Bowley, A-1 Self Storage
With a new StoragePug website and rental experience, A-1’s site reflected the kind of experience and reputation she and her team had worked so hard to build.
Now, she has a website to be excited about.
For Denise, as owner and operator, having the peace of mind that her website is up-to-date and in good hands is worth its weight in gold.
With a website that she’s proud of and that’s easier to use for her customers, Denise is freed up to focus on all the other parts of her business.
“It’s such a relief to not have to edit the website. I can email Help and just get it done. I don’t have to worry about it! If I had to keep up with that at all my properties, it would do me in.”
But, what’s really made Denise excited is that her website is doing exactly what it’s supposed to be doing: getting results.
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