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Self storage facilities spend considerable amounts of money to obtain leads. However, knowing follow-up techniques to turn leads into potential renters is a critical piece of the self storage sales cycle.
Don't miss our June Updates, explore the new Operator Toolkit, and register for our upcoming Gabfocus with special guest, John C. Lindsey!
In today’s increasingly digital world, self storage facilities must improve the self storage customer experience (CX) for new and potential tenants. One of the key areas where customer experience is especially critical is online rentals for self storage.
In self storage, setting discounts to attract new tenants is a common practice. However, discounts can quickly eat into profit margins or attract the wrong kind of customer if not implemented purposefully.
Collections are rarely something we want to talk about, but they are a significant part of any self storage business. In this Spotlight, Alonna Ross of StorageAuctions.com and Brian Wofford of Storage Masters discuss a topic every operator and manager has to deal with - late payments.
We couldn't be more excited to attend the SSA 2021 Spring Conference and Tradeshow on June 2-4! Not only are we looking forward to catching up and connecting with the self storage community, but our own, Tommy Nguyen will be sharing a special Google My Business Session on Friday.
Once leads start arriving at your website, the focus shifts to converting them. Here are 11 ways to convert self storage online leads into storage unit rentals!
To be at the very top of Google, your storage facility needs to venture into the world of self storage online ads and pay-per-click (PPC) advertising.
In this Spotlight, StorageMax's Nick Newcomb walks us through how his team calculates lead values and how that determines their marketing strategy.
Leasing up your self storage facility is one of the biggest challenges an operator can face. In this Session, VP of Marketing for Absolute Storage Management, Grace Totty explains the different silos of marketing strategies and when to use them.
Atomic Storage Group's Rick Beal talks about why marketing takes time and why you should experiment.
Atomic Storage Group's Magen Smith talks about what makes customers choose your self storage facility.