Do you want to improve your self storage business?
Of course, everyone does. But how do you know where to start? What's improvement and what's just changing stuff around?
It's easy for a small business owner to get buried under an avalanche of advice, leaving you with too many options and not enough direction. StoragePug has teamed up with Stor365 to bring you a simple Self Storage Audit Checklist so you can see exactly where your business could improve!
As a part of our Self Storage Operator's Toolkit, the audit checklist provides you with direction when looking to improve your facility. If your business isn't doing as well as you'd hoped, or if you want to rev it up even better, this checklist will help you determine what avenues to follow.
Like everything else in the Toolkit, the Audit Checklist has been used and vetted by some of the most experienced hands in the industry. It contains a list of to-dos that might have slipped past your notice.
Have you checked your Google Business Profile recently? What about your facility images? Are there any self storage amenities you're not advertising well? Performing an audit will make sure you're not missing any easy changes that could attract tenants and let you increase your rates.
Performing an audit can sound intimidating, especially for self storage operators that have zero extra time. However, this checklist will make your audit much less painful and much more efficient. It contains dozens of items, many of which can be checked off in just seconds - or show you ways to improve that could bring in significant revenue.
If you find the audit checklist useful, you can customize it and run a specific audit once a year to make sure you're staying on top of your business's needs. If any sections don't apply (or simply aren't useful), you can chop them out! Once you've downloaded the Operator's Toolkit, you're free to customize all of the sheets to better suit your needs.
A self storage audit can help you understand your business better. If done correctly, an audit will show you areas that could be improved, as well as areas in which you're excelling. For example, if you're spending a lot of money on marketing but not seeing the expected lead generation, an audit will point out that discrepancy.
Professional audits, performed by a consulting agency, can be out of reach for a lot of self storage operators, especially if you're running a single facility. This free alternative can provide a lot of the same value without the same cost!
Even small changes can bring about big results. Discover where you can improve your business with our handy Self Storage Auction Checklist!
For more great resources and information, check out the links below!
At StoragePug, we build self storage websites that make it easy for new customers to find you and easy for them to rent from you.
With Insights, our self storage marketing platform, operators get the data and digital tools they need to make the get out of their website and their self storage investment.
